Must DOs for Pitching Your Project Successfully

Get the support needed to make your ideas happen

You worked hard for a long time to develop a project and properly plan it, now you are looking for ways to make it happen? Be it a school task worth bringing to life, a planned NGO or a business idea, you will get to a point when it will be crucial to engage more people to make it happen. Check out how to make the process easier!

The importance of first impression

Catching the interest of a person and engaging them in a long run, turns out to be a rather difficult task requiring a skillful approach. When we have an amazing idea, we tend to be extremely eager to develop it, share and find supporters. However, there is one thing to keep in mind: The first impression you leave determines further success.

Develop a striking pitch strategically, step-by-step

  • Start by identifying the target audience or a group you need to attract as a supporter of your cause. Find out more about who they are, what they do, how they behave etc.
  • Establish a common ground – Regardless if that person is a potential investor, partner or just a friend, one of your main goals is to establish a common ground between the two of you. Demonstrate how the interest of your future partner connects with the purpose of your idea.
  • Be short and precise and at the same time inspiring and informational. Time limit is a factor to always keep in the back of your mind. Although difficult to synthesize and explain your plan within seconds or minutes, nothing makes a better impression than communicating clearly and precisely your idea and its unique value proposition, without going into unnecessary explanations and details.

Your Why, How and What

The core element of your pitch is the reason for your motivation and efforts. Being able to show and explain WHY you are eager to do this, why are you so inspired to succeed and why your idea and plan are valuable, will ultimately bring meaning to your pitch and make it one of a kind.

Furthermore, present a precise method for achieving the desired outcome. The focus should also be put on HOW you are planning to accomplish those aims. Considering the question of “how”, you may want to include your target person or audience in the plan. Showing your expectations towards them and explaining the contribution they are able to bring to the idea is an essential step towards building the common ground and winning the support.

And finally, once you’ve covered the motivation and purpose (why) as well as tactics for achieving that (how), you may go into explaining the action steps for achieving you idea, or WHAT you are trying to achieve with it.

The Why, How, What concept was introduced by Simon Sinek. Check out this video for more information:

Do not forget, the practice makes perfect.


How to Turn Your Creative Switch On

You thought you could never be creative, but …


Being creative in every step you take is the winning formula for a fulfilling and successful life.  Although many believe that creativity is a quality some people might lack, it is in fact far more a skill that can be learned. Being creative means being unique and as each person is one of a kind if you feel your creativity has switched off, you can easily press the “ON” button again through following a couple of simple methods.


1. Leave the comfort zone

Constantly challenge your thoughts, actions and perceptions. Without continuous development of your mindset and improvement of your personal skills, you might find it hard to show your originality. Break  out of your comfort zone and do something you never would have imagined. Test your limits, scare yourself and study your own reactions. Only through deeper understanding of your character and  personality, can you bring out the best results. Extreme sports are a good option, as well as taking an extra class in a new field of your interest.

2. Multitasking makes your mind flexible

If your daily life is marked by a routine, which makes it hard to distinguish one day from the other, you  should try to change that by adding or switching to some new tasks. Find what makes you excited, what interests you and challenge yourself. Do not be afraid to play on more than one field at the same time, because multitasking makes you think quicker, improves your concentration and enhances creative thinking. In that way you set a more dynamic motion, spark your imagination and expand your view.


3. Discover your stimulus

Every single individual is unique. However, our personalities are doubtlessly influenced by our environment and interaction with others. Building up the right social setting with pleasant and productive atmosphere is a key element for a full efficiency. Surround yourself with people that foster constructive communication that help you find your motivation drivers and stimulate your creative receptors. Not only people, but the right atmosphere, the right song, quote or video can unlock  your imagination and spark ideas.

4. Collect your ideas

Writing down your thoughts is a great way to preserve ideas. You can use a notebook or your smartphone for the collection and keep it on hand, so that you do not miss anything. At the end of the first month,  read what you have, reflect and understand the direction your mind is going to. This process will help you further work on and develop your ideas. Also coming back to them and expanding them can be quite enjoyable and effective for your creativity.

At last, keep in mind that there is barely any better stimulator for creativity, happiness and self-fulfillment than dreaming. Let your mind wonder and imagine all your wishes coming true. Carl Jung once said that, no creative work has ever been born without playing with the fantasy. So, dare to dream.

Author: Iulia Matei